AI-SEO for K-12 Providers: How Curriculum, PD, and EdTech Companies Can Stay Visible

Discover why K-12 curriculum, PD, and EdTech providers must embrace AI-SEO to stay visible in AI-driven search and reach schools effectively.

WebsiteKatie StoddardSeptember 25, 2025AI-Driven SearchComment

To Gate or Not to Gate? Identifying Content Strategy

Ever thought about gating content? In this post, we walk you through what it means to gate your content and the pros and cons of doing so to help you decide whether or not it’s the right move for your content.

Marketing Strategy, WebsiteKatie StoddardOctober 10, 2022Website, Social Media, Content Management, katie stoddard

5 Types of Website Traffic: What They Are, What They Mean, and How to Grow Them

Understand website traffic and the 5 main traffic sources. Learn how organic, direct, referral, email, and paid traffic work and how to improve each channel.

WebsiteKatie StoddardAugust 15, 2022SEO, website, katie stoddard

Will Your Website Help Attract Your Target Audience?

When it comes to your website, it can be a useful tool to help market yourself as a speaker or author. Here are a few tips to make the most of your site.

WebsiteKatie StoddardMay 24, 2021website, SEO, katie stoddardComment