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K-12 Marketing, PR, Social Media, Content

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Five Types of Website Traffic: What Do They Mean and How Do I Use Them?
Five Types of Website Traffic: What Do They Mean and How Do I Use Them?

Learn about the five types of website traffic and how they play into growing your website!

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WebsiteKatie StoddardAugust 15, 2022SEO, website
Reel In New Customers with Instagram Reels!
Reel In New Customers with Instagram Reels!

Meet Instagram Reels. Reels are becoming increasingly popular and effective for marketing. In this post, we provide some examples of Reels we have used to grow engagement and how you can get started!

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Social MediaKatie StoddardAugust 11, 2022Social Media
4 Tips for Education Resource Providers to Make the Most of Selling in Summer
4 Tips for Education Resource Providers to Make the Most of Selling in Summer

If you’re an education service provider, don’t rule out summer as a great time to market your products to schools that are looking for fresh programs. In this post, you will find a few tips to make the most out of selling during the summer.

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Marketing StrategyKatie StoddardJune 23, 2022
So You Want to Publish a Book? 3 Options to Consider
So You Want to Publish a Book? 3 Options to Consider

Are you exploring the idea of publishing your education book? Are you unsure of where to begin in finding a publisher or if you should self-publish? This post will guide you through the initial steps when it comes to publishing your educational PD book.

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Publishing, Thought LeadershipKatie StoddardSeptember 3, 2021PublishingComment
Will Your Website Help Attract Your Target Audience?
Will Your Website Help Attract Your Target Audience?

When it comes to your website, it can be a useful tool to help market yourself as a speaker or author. Here are a few tips to make the most of your site.

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WebsiteKatie StoddardMay 24, 2021website, SEOComment
Social Media Got You Down? Best Practices to Launch an Education-Focused Strategy
Social Media Got You Down? Best Practices to Launch an Education-Focused Strategy

In the fast-paced and ever-changing world of social media, it can be difficult to keep up with all of the trends and best practices to maintain your channels. And sometimes, the thought of starting a new channel can be overwhelming.

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Social MediaKatie StoddardMay 3, 2021Comment
Build Your K-12 Influence with Thought Leadership
Build Your K-12 Influence with Thought Leadership

Grow your K-12 audience through a thought leadership strategy. Sharing your expertise through K-12 conferences, education blogs, education podcasts, and more can increase your audience and improve outreach efforts.

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Thought LeadershipTYMMarch 24, 2021Comment
5 Ways to Increase Your Twitter Following
5 Ways to Increase Your Twitter Following

Twitter is a great way for speakers and authors to increase their presence. Increase your Twitter following through active engagement and consistent posting.

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Social MediaTYMMarch 24, 2021 Comment
Why K-12 Authors and Speakers Need a Marketing Strategy—And How to Create Yours!
Why K-12 Authors and Speakers Need a Marketing Strategy—And How to Create Yours!

K-12 speakers and education should employ a marketing strategy to sell more books or book more consulting days. Here’s a guide to how K-12 authors and education speakers should get started with marketing.

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Marketing StrategyTYMMarch 24, 2021 Comment
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